Veduta Esterna dell' Ingresso

© Giuseppina Ascione . Pubblicata il 25 Maggio 2010.

THE SIMPLICITY AND SOBRIETY THAT STRONGLY CHARACTERIZE THE BUILDING DATING BACK TO THE 70’S EVOKE A NOSTALGIC FEELING, WHICH LEADS TO CONFIRM, EVEN ACCENTUATE, THE MAIN LINES OF THE SOUTHERN ENTRANCE BODY, THE ONLY ONE TO BE PART OF THE ARCHITECTURAL PROJECT. THE NEW COAT WILL NOT REPLACE THE OLD ONE, BUT IT WILL ADD A NEW LAYER OF A VENTILATED FAÇADE WHICH, IN ADDITION TO PROVIDING THE BENEFITS OF ENHANCED THERMAL EFFICIENCY, WILL CREATE A MORE MASSIVE VOLUME E USE NEW MATERIALS AND COLORS, WITH THE RESULT OF ECCENTRICITY CERTAINLY MORE SUITED TO A FACADE OF THE HOTEL. THE BLUE EVENING COLORED FIBER CEMENT BOARDS, WITH THEIR SHARP REVEAL JOINTS, EXPRESS A MARCATA HORIZONTALITY, WHICH IS BROKEN BY A SHARP GAME OF ADDITIONS AND SUBTRACTIONS OF VOLUMES, EACH WITH AN IDENTITY TO EXPRESS. THE WINDOWS APPEAR ALMOST AS A NON-PRESENCE, A PUNCH IN THE COAT, WHILE THE SIGNAGE BLOCK AND THE CANOPY ARE SIMPLE BOXES PROJECTING OUTWARDS. THE LARGE AND BOLD LETTERS (WITH A VOLUME 30X20X40 CM), ARE MADE OF BRUSHED STEEL AND ARE INDIVIDUALLY ATTACHED TO A E PERFORATED SHEET, OF THE SAME MATERIAL AS WELL, SO THAT AN EFFECT OF SHIMMER AND REFLECTIONS CAN REVEAL THE , , THE BUILDING PRESENCE AND IDENTIFY EVEN OVER LONG DISTANCES, WHICH IS JUST APPROPRIATE FOR THE PURPOSE. THAT’S THE REASON WHY THE SIGNAGE WRAPS THE SOUTH-EAST CORNER, REPEATING ITSELF IDENTICALLY ALSO ON THE EAST FACADE OF THE BEACH SIDE. THE USE OF THE NAME “WELCOME TO HOTEL” IS JUST AN EXCUSE FOR THE PROTOTYPE TO BE SHOWN. THE CANOPY LOOKS RATHER LIKE A CAGE, MADE OF HARDWOOD BOARDS AND POSTS SUPPORTING AN INVISIBLE GLAZED ROOF (WHICH HAS THE SOLE FUNCTION TO BE A SHELTER FROM RAIN) WITH A DISCREDITED SURFACE WITH THE PURPOSE TO OBTAIN A GRADUAL AND SLOW FRAGMENTATION OF THE NATURAL LANDSCAPE OUTSIDE BEFORE GOING INSIDE. THE STRONG IMPACT INSIDE THE LOBBY IS VERY SHOCKING FOR THE SUDDEN AND SHARP CHANGE OF VOCABULARY, AS CURVES AND ORGANIC SHAPES OF THE INTERIORS ARE JUST THE OPPOSITE OF THE RATIONAL GEOMETRY WE HAVE JUST LEFT BEHIND US. CURVES WILL IMMEDIATELY EXPRESS RECEPTIVITY AND WILL SEDUCE YOU, NO MATTER IF YOU ARE A TOURIST OR A BUSINESSMAN. ONE OF THE MAIN ELEMENTS OF THIS NEW VOCABULARY IS THE RECEPTION DESK, WHICH , THANKS TO DIFFERENT PLANES ALLOWS TO ESEFUIRE DIFFERENT TASKS SIMULTANEOUSLY , AND IT’S SECONDED IN ITS SHAPE BY THE TERRAZZO FLOOR PATTERN AND THE CURVED CEILINGS DROPS. OTHER KEY COMPONENTS ARE THE TWO “METAL SCREEN”, MADE OF PERFORATED SHEET (THE SAME AS OUTSIDE) AND THAT, THROUGH THEIR PARTIAL TRANSPARENCY, CONTAIN AND IDENTIFY THE TWO MAIN VERTICAL LINKS, IE, THE ELEVATOR AND THE STAIRS. THE DISTRIBUTION OF FUNCTIONS HAS FOLLOWED A CRITERIA TO OPTIMIZE THE SURFACE USAGE AVOIDING TOO MUCH CIRCULATION: IN FACT THERE IS ONLY ONE STRAIGHT CORRIDOR, PERFECTLY ALIGNED WITH THE ENTRY REVOLVING DOOR ,WHICH JOINS AND SEPARATE THE AREA SIMULTANEOUSLY. PLAYING EXCLUSIVELY ON FLOOR RAISING , IN THE RESPECT OF THE CODES , AND PLACING STRATEGICALLY SOME PIECES OF FURNITURE, IS POSSIBLE TO CREATE INDEPENDENT ENVIRONMENTS WITHOUT RAISING OPPRESSIVE PARTITIONS. THIS LAST GOAL IS ACHIEVED WITH THE SNACK WINDOW / TROLLEY, THE INTERNET POINT FIXED ALONG THE WEST LOWER WALL OF THE CORRIDOR, AND FINALLY THE STONE PLANTER WITH MEDIUM-SIZED PLANTS, WHICH OUTLINES AN ALTERNATIVE PATH TO AN EXIT, AS WELL A MORE PRIVATE ACCESS TO THE TOILETS. THE “ROOM EVENTS”, FLEXIBLE ROOM EQUIPPED FOR CONFERENCES, DANCES, ETC., IS THE LAST SPACE BUT NOT THE LEAST , BECAUSE NOTWITHSTANDING ITS QUITE HIDDEN LOCATION, ITS PRESENCE IS STRONGLY FELT. THE GLAZED DOOR IN LINE WITH THE CORRIDOR ALREADY ANNOUNCES THE PRESENCE FROM THE LOBBY: APPROPRIATE LIGHTING, COMBINED WITH TEMPORARY WRITING ON GLASS, REMOTELY GIVE A SIGNAL OF A ON-GOING OR COMING SOON EVENT. WINDOW REPRESENT ANOTHER STRONG ELEMENT FOR THE INTERIOIRS: THE VERY LARGE SIZE, ESPECIALLY THOSE OF THE EAST SIDE, ARE GREAT OPPORTUNITY FOR A STRONG NATURAL LIGHT AND CONTINUOUS INTERACTION WITH THE OUTSIDE. FOR THIS WE HAVE THOUGHT OF A SLIDING SCREEN SYSTEM, CONSISTING ON TWO RIGID FRAMED FABRIC PANELS THAT , COMPLETELY OVERLAPPING , CAN LET EVERYONE TO PLAY WITH IN A RANGE OF POSSIBLE COMPOSITIONS. GUEST ROOMS ARE , OF COURSE , LOCATED ON THE UPPER LEVEL, WHERE THERE ARE ALSO FEW OTHER FUNCTIONS WHICH ARE BETTER LOCATED THERE FOR THEIR MORE PRIVATE NATURE: THE MANAGER ROOM AND THE MEETING ROOM. THESE TWO AREAS GIVE AN OPPORTUNITY TO REPEAT THE SAME REPRESENTATIVE STYLE AT UPPER STAIR/ LIFT LOBBY THAT OPEN DIRECTLY TO THESE ROOMS , BESIDES LINKING TO THE MAIN GUEST CORRIDOR. THE VERY LARGE MEETING ROOM, WHICH CAN BE USED ALSO FOR GENERAL MORE PRIVATE EVENTS, OCCUPIES THE MOST “NOBLE” PART OF THE BUILDING AND MUST DEAL WITH THE EXTRAVAGANT LOOK AND LOCATION OF THE EXTERIOR OPENINGS, PECULIAR ELEMENTS OF FAÇADE, ABOUT WHOM WE HAVE GIVEN AN HINT AT THE BEGINNING OF OUR DESCRIPTION.

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© Giuseppina Ascione . Pubblicata il 27 Maggio 2010.

tavola 2

© Giuseppina Ascione . Pubblicata il 27 Maggio 2010.

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© Giuseppina Ascione . Pubblicata il 27 Maggio 2010.