© UNStudio. Published on October 28, 2011.

The design for the 10 storey (54m tall) flagship store in Japan aims to establish an architectural equivalent of the identity of Louis Vuitton in which classical and modern qualities are blended.

© UNStudio. Published on October 28, 2011.

The element that moves through all the scale levels of the design is the leaf shape which is found in the floor plan, the section and the elevation.

© UNStudio. Published on October 28, 2011.

Leaf-shaped openings in the façade give the building a strong identity with landmark potential.

© UNStudio. Published on October 28, 2011.

The building follows the structure of a (grand) house: with three levels, each spanning a varying number of split-level floors and each with its own atmosphere and purpose. Each floor is in principle divided into four leaves, which are set in a spiral pattern. Terrace zones, which offer a mix of functions in a garden setting, mark the different vertical sections of the house.

© UNStudio. Published on October 28, 2011.